Mela Purdie Essentials - Transeasonal Wardrobe Blocks

Quality pieces in soft jersey that you wear all year round. Most Mela addicts have their favourite - the Deco Tank, the Slim Leg Capri or the Long Singlet - we have a few in the closet in a couple of colours, and of course, the old faithful black, bought few seasons ago.  

BOAT NECK TOP

Mela Purdie

$139.00

If you don't already have this top in black and white you need it now! This classic 3/4 sleeve boat neck top has been in the Mela Purdie range for the last few seasons because it is a transeasonal, wardrobe essential. Great for layering, perfect on its own and available in a variety of hot colours. Do yourself a favour...

BUY NOW!

3/4 PANT

Mela Purdie

$175.00

The 3/4 pant is one of Mela's best sellers and a favourite of ours here at Impulse. These soft jersey pants pull on for ultimate comfort and are so easy to wear. With a flattering straight leg and 3/4 cut, they're perfect for women of all heights and shapes. Get a white pair for summer and 3 black pairs for winter because trust us, you will live in them!

BUY NOW!

SINGLET

Mela Purdie

$129.00

Another staple Mela basic. A great shaped singlet in beautifully soft jersey that wears well. It won't ball or crease and sits smoothly against the body. The definition of great 'clothes that travel with you'. Keep an eye out each season for the latest colours...

BUY NOW!

You will find these essential wardrobe building blocks that will let you develop your own style with confidence at Impulse Boutique online store.

Posted by Jana, Concept by Philippa/Simone/Scott

Camel. Lilac. Khaki. White. Beige and Sunshine.

Neutral hues have launched this Season's Fashion Scene into Summer with the full force of the Sun. Light, natural tones such as Camel, Lilac, Khaki and clean Whites are the building blocks of your wardrobe.

After a prolonged wet spring and almost 6 months of wearing too much Black, I'm welcoming the cool, calm, feminine colours of this Seasons colour palette.

If you're not used to wearing Nudes, my word of advice is make sure you choose Neutrals that are in contrast to your own skin tone. Mix up your Neutrals with White and Slate, to give your outfit balance.

Don't be afraid  to wear soft colours to formal events, the trick is to keep it simple, choose luxury fabrics and pair your ensemble with a classic pair of Black Heels.

If you want that endless leg look, try a pair of Nude Heels; they give the illusion that your Heels are a an extension of your body, adding at least 6 inches to your height.

It's time to lighten your wardrobe. I promise you it will lighten your outlook and lower your body temperature!

(Click on any image to see more detail)

These are a few classic trans-seasonal pieces to help get your Summer wardrobe on its way.

Take a look at Mela Purdie's new Summer Neutrals collection online at WWW.IMPULSEBOUTIQUE.COM.AU

Posted by Simone

Inside next months INSTYLE magazine, Feb 2011

I wore a body sculpting slip for the first time recently. I bought it for to my Sister's Wedding and wore it underneath a gorgeous Black Taffeta Dress. And...? Well, they work. They really do sculpt your figure and smooth out all curves and underwear lines. At the end of the night though, dancing my little heart out on the dance floor - I was melting! These things are soooooooooooo hot!

Ive been told they need to be made of a high percentage of Spandex or Lycra in order for the garment to "reduce you" magically into something half a size too small. But as we know, Spandex and Lycra don't breathe! ...Not good for one night, definitely not good over a whole weekend.

This week I received a press release from our marketing pals in the Fashion world, introducing me to a new Body Sculpting Slip. Recalling my recently melting frame under the disco lights, I cringed but read on....

What if there was a Body Sculpting Slip that enhanced your assets, smoothed undesirable lines from bust to thigh, could be worn with or without a bra and BREATHED!

Ill give you a sneak preview into next month's InStyle Magazine; J'Lo has trialed this one for us and looks cool as a cucumber.
I think this is worth sharing....

'Cylk Body' is a seamless eco-luxe shapewear collection, with natually anti-bacterial and hypo-allergenic properties. Its made from bamboo fibres, is lightweight, highly breathable and super soft against the skin. I like it!

 
Of course, I wouldn't leave you without telling you where you can get one.
You can get your own eco-luxe Body Sculpting Slip online at IMPULSE BOUTIQUE.COM

XX

Posted by Simone

SALE FIND OF THE DAY

SILK | LEATHER | ZIPS | OOOOOO MY! | Insert Heels, 80's Red Lipstick and your gorgeous self here.

Mela lovers will be excited to see what I found on the SALE rack this week...

Today's 'Sale Find of the Day' has got to be this 'Silk Chemise with Zip Front' by Mela Purdie. Available in Black and a royal deep Purple. WAS $325.00 NOW $162.50

 MELA816F74 

Silk Chemise with Zip Front

(Click on any image to see more detail)

Get your MELA PURDIE SILK CHEMISE online 
at IMPULSE BOUTIQUE. 

MOTTO on SALE!

...Ok, I found two 'Finds of the Day'. I couldnt help myself. They are sisters in crime, chic, black, endless styling options. I picked this little Faux Leather Jacket up by Motto and instantly fell in love with the versatility of this garment. Zip it. Rouch it. Layer it. Leave it open. Pair with Jeans. Slim Leg Pants. Leggings. Skirts. WAS $89.95 NOW $49.00

MOTTO3348 

'Leatherette' Jacket

(Click on any image to see more detail)

Get your MOTTO 'LEATHERETTE' JACKET online 
at IMPULSE BOUTIQUE.

There is plenty more on the Sales rack at IMPULSE BOUTIQUE. 
See the full range instore or online at www.impulseboutique.com.au /sale

MOTTO and MELA PURDIE both are Australian owned labels, designed and manufactured in Australia! Its  part of who we are at Impulse Boutique. We know it matters to you, so we support Australian Designers.

Posted by Simone

Shopping Online Made Easy...

Do you like shopping online? Well if you haven't tried yet, then today is the day. Don't worry - it's easy, convenient and secure... if you shop with Impulse Boutique http://www.impulseboutique.com.au/

Step 1 - Sign up

In the right corner, you find a SIGN UP link. Click on it and enter your email address and name, wisely choose your password and...

don't forget to tick the 'RECEIVE EMAIL UPDATE' option - we promise you will enjoy our updates on new collections (Mela Purdie and Vigorella are all-time favourites), key looks and special promotions.

Click on CREATE NEW ACCOUNT

Congratulations! Welcome to our family! You'll immediately receive an email with all confirmation details needed for your next visit

Step 2 - Shop by Style / Designer / Key Looks
Now - let the fun begin!
Click on any option from menu - Shop by Style, Shop by Designer and choose any item you like. My choice was Print Knit Tunic from Morgan Marks (flattering and versatile, I like it!). Clicking on the item you will see the garment's detailed description and photos.

please choose your size

and choose preferred colour. Then click on BUY NOW (this actually takes you just to the view cart section, where you can make more changes and add more items)

OR
if you need to 'sleep on it', just add your item to a wish list (oh I always wished I had a wish list :) )

You can come back to your wish list items, we will save them for you, but remember to be quick as a stock level for most garments is limited. To avoid disappointment, please do not hesitate for too long.

Step 3 - Checkout / Shopping Cart
So we clicked on BUY NOW (and of course after that you can click on Shop by Style/Designer and choose more items, ...don't forget that shipping is currently free for all orders over $200).

Clicking on CHECKOUT, you will need to specify delivery information, billing information, payment option details (please make sure you provide correct details for a seamless proceeding of your order) and then click on REVIEW ORDER

 

 

and you are just a click away to SUBMIT ORDER, receive a confirmation about your purchase. Which means that somebody at Impulse will almost immediately take care of your order, making sure that you receive all your wanted flattering & functional fashion as soon as possible. Done!

Customer service is vital to us at Impulse Boutique. Our aim is to ensure your online shopping experience is easy, convenient and enjoyable as possible.We want all our customers to be completely satisfied during their visit and hope to see you back again soon. On these pages you will find answers to common queries on issues such as returns and exchanges, security, shipping and so forth

Happy shopping everyone ;)

Posted by Jana

Mela Purdie's Travel Tips & The Essential Mela Basics Travel Bag

Australian Fashion Designer Mela Purdie Talks about her Travel Tips in this months Gourmet Traveller Magazine, January 2011.

Not to put Mela to the test...But I chose 6 pieces from her Catalogue, mixed and matched and came up with 8 complete outfits!  Impressed?! This is what made up my Mela basics travel bag.

 Slim Leg Pants $195  /  Deco Stripe Top $175

 Double Mid Skirt $195  /  Tank Top Lingerie $149

 Zip Silk Chemise $335  /  Cardigan Tie Back $240

And the Outfits...

Get your Mela Purdie Wardrobe at Impulse Boutique.
Let us take the stress out of packing for Travel!

IMPULSE BOUTIQUE

ONLINE FASHION STORE / MELA PURDIE

Posted by Simone